editorial development

Reinforcing brand presence and personality through engaging content

The Ask

Entrepreneurs Ana and Chauncey approached me with a fun project: They wanted help creating companion articles to go with the food-themed t-shirts and posters for their new venture, ZillaMunch. The designs are super playful, and that’s what they wanted for the site’s articles and stories.

What I Did

My Contributions

  • Advised on editorial concepts, process, and governance

  • Provided guidance on working with and finding freelance writers, hosting content, and SEO

  • Top edited articles and site content

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Web Feature - copywriting

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Nonprofit Cancer Care Services Website - information architecture : content strategy