copywriting
Helping young women assess their cancer risk
The Ask
Too Good Strategy, an agency for philanthropists, nonprofits, and other change agents, revamped the Assess Your Risk tool for Bright Pink, the only national nonprofit focused on prevention and early detection of breast and ovarian cancer in young women. I was hired to do the copywriting for the project.
The Assess Your Risk tool asks a series of questions about personal health history and helps women formulate a proactive care and prevention plan based on their likelihood of risk. I'm very proud to have been a part of this project.